JumpStart
JumpStart
Every Friday I like to treat myself to a bagel at a local breakfast joint. I give out my order and the cashier will reward me with a playing card to be called out when my food is ready. Today, I took a long glance at my card and had a sudden urge to look up its meaning. Yeah, I really dig that stuff. I feel that the cosmos like to throw subtle hints at us to look at things a little more closely and from a different perspective. So I fired up Google on my phone to reveal the…
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Yesterday, I noticed a multitude of LinkedIn alerts from people congratulating me on my work anniversary. Knowing my small business, Jumpstart: Design, Development & Brand, celebrated its birth month, in April over ten years ago, I was a little confused with the “at-a-boys” I had recently received. After a few clicks I had found out that the likes and comments were for my other job as a professor at a local community college. Ahh, thanks everyone! Wow, has it been a year already? I had blogged about how this new venture had fallen into my lap and how I was…
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By Gina Morgan One day in 2nd grade, our teacher, Sister Lorraine, asked the class to draw a picture of what we wanted to be when we grew up and to explain why. While 31 crayon-wielding children happily complied, I folded my paper in thirds, drew 3 pictures, and wrote: I want to be a… Professional candy striper because I want to help people but I don't like blood. (Still true 35-years later!) Actress because I would be good at remembering my lines. (After 1-year of college I realized my memory wasn’t exceptional and promptly switched to a marketing major.) Gas…
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By Robin Towle-Fecso Two years ago, I was asked by the directors of Runitlikeamom to give a small social media workshop to the bloggers at our holiday meet and greet. This opportunity gave me insight to what social media meant to me as a branding specialist, which helped interlock the two topics that I proposed to the Runitlikeamom bloggers on how to brand themselves by using social media. A round of thanks and feedback from the ladies got my wheels turning. I realized that this was a great marketing opportunity for Jumpstart to embark on. By using our pooled talents,…
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When the warm holiday hum of Christmas gave way to the gray, driving snow of January and February (and yes, even March), I found myself there: The Doldrums. I recently pulled myself out of said state when I participated for the second time in the Simsbury River Run with friend and colleague, Robin. While the run was great, it also made me recognize the importance of the connection between mind and body. Your body, like any complex machine, works best when all systems are functioning at top capacity. Think of it for a moment as you would your computer. The…
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By Robin Towle-Fecso I spent many hours watching super heroes on Saturday mornings as a kid. The Justice League, G Force: Guardians of Space, Voltron, and, yes, even Mister T and his mystery-solving gymnastics team, were among my favorites as I sat in front of the TV and imagined being part of the action. The day of dreaming up that special super hero team is over! I now live among some pretty awesome individuals that make up the Jumpstart: Design, Development and Brand crew. Bryan and I started this company nine years ago as just the dynamic duo of design…
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By Julia Forneris February 2, 2015 10:01 A.M. E.S.T. SIMSBURY, CT - Jumpstart: Design, Development & Brand was excited to help fellow Connecticut-based company Kruse Home Improvement (KHI) enhance its website. Jumpstart needed to keep KHI's site consistent with its current brand, while bringing the website up-to-date and making it more accessible. Jumpstart began by building out the platform to make the KHI site mobile responsive for users on the go. Robin Towle-Fecso and Bryan Dion, Jumpstart’s Heads of Creative and Development, respectively, reformatted the site to highlight KHI’s services and professional certifications and enhanced the photo gallery to…
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Prior to it's launch in 2013, Runitlikeamom, an organizational blog that encourages a woman's healthy, balanced lifestyle, needed a blogger and help with a stronger brand presence. They found both in Robin and Jumpstart. The Jumpstart team provided and executed a branding plan which gave the brand it's legs! Jumpstart's Solution: To create a strong brand presence and increased visibility, Jumpstart recommended three brand and marketing enhancements: 1. A refined logo to reflect the brand identity plus new logo treatments 2. A refreshed website consistent with the new branding 3. New social media elements to build brand awareness and loyalty …
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Jumpstart: Design, Development & Brand has been improving client's brands for many years. We felt it was time to take a “Frank” look at our selves in the mirror! 2015 will prove to be a time of great change and top notch initiatives for both our clients and ourselves. A sort of 2015 New Year's Resolution. Resolution #1: Our first resolution is bringing our blog back to live and—it's ALIVE! Just as important as doing the work is sharing it and the many successes, both our clients' and ours! We won't neglect our personal life lessons either. Resolution #2: Measure,…
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2014 are right at our heels and what better way to ring in the New Year then with a new brand? Jumpstart have now been in business for seven years and have mastered the beginning stages to our company. We opened our doors in 2007 with the humble beginnings of working on just website design and development. By working on just one aspect of the company it sharpened our business skills and customer service. Slowly, each year, we started to break into other facets of design and development. Now, we feel it’s time for a “Brand” new year! We started…
Read MoreJumpstart understands our client’s needs and goals. We dedicate ourselves to providing solutions that will best balance our client's budget and visions. We don't look to push the most expensive solution but rather the solution that is best. It's this catered type of service that puts Jumpstart a step above other Web and brand development agencies.
